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The Horticulture Conference 2018   /  23–25 July 2018  /  Christchurch

Kok Hwee Photo sq

Kok Hwee Ng

Kok Hwee Ng
Head of Global Marketing, Zespri

Biography

Kok Hwee Ng is currently the Head of Global Marketing at Zespri, joining the team since August 2017 following a FMCG marketing career in Mondelez (former Kraft Foods) and Procter & Gamble. In her current role, she leads the strategic direction for the Zespri brand globally. Her responsibilities include all marketing development across brand, innovation, shopper, health, digital and media planning. Kok Hwee is also a passionate believer in the development of marketing capabilities.

Kok Hwee has more than a decade of experience leading numerous billiondollar beauty and snacking consumer brands. Most recently, she was the head of Asia Pacific Chocolate Gifting and Impulse business comprising household brands like Cadbury and Toblerone at Mondelez (former Kraft Foods). She also set up the Marketing Capability function for the Asia Middle East & Africa region. Before that, Kok Hwee was at Procter & Gamble where she progressed through growing responsibilities for SK-II and Olay in various local, regional and global capacities.

Kok Hwee holds an Executive MBA with Dean’s List Distinction from INSEAD and a Bachelor in Business Administration with Honours from the National University of Singapore.

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